W3 Total Cache: Speed Up WordPress Websites and Rank Higher on Google

Faster website = better search rankings, more visitors, increased revenue and more. W3 Total Cache speeds up your WordPress website by reducing its download time, which makes your page load extremely fast.

w3 total cache

#1 WordPress Caching Plugin

Why Speed Up Your WordPress Website: A Difference of Just 100ms in Page Load Speeds Can Cause a Visitor to Prefer Your Competitor’s Website.

WordPress Caching Plugin

Recent research has proven that the tiniest increase in your page load speed over your competitors can cause physiological effects, such as increases in blood pressure and stress hormones. Google penalizes websites slowly loading websites and rewarding those who provide a better user experience. W3 Total Cache is how you accomplish this.

Here What’s You Do (Yes, It’s This Easy):


Download and install W3 Total Cache


Use Google PageSpeed Insights on both your site and your competitor’s site.


Use the tools within W3 Total Cache to improve your site speed.


Use PageSpeed Insights again to see your improvement. Keep optimizing your site until your site is faster.

Why W3 Total Cache?

First, it’s FREE to get started, and it’s exceptionally easy to use. With over 1+ million active installs in the WordPress repo, and the preferred caching plugin for experts all over the globe, there’s tons of information on how to install and properly configure.

10X Speed Improvement

Once configured, provides at least an 10x improvement (as indicated by Google PageSpeed Insights) in overall site performance.

Easy Setup With Hosting

Generally compatible with most shared hosting, VPS hosting and dedicated server hosting plans. Simple installation and configuration.

Includes Mobile Support

W3 Total Cache speeds up your WordPress website regardless of how your users access it. Mobile visitors will receive the same lightning fast speeds as those on desktop.

Speed up WordPress

Using W3 Total Cache to Grow Your Brand and Get Better Search Rankings

Key Features

Caching Features

  • Caching of (minified and compressed) pages and posts in memory or on disk or on (FSD) CDN (by user agent group)
  • Caching of (minified and compressed) CSS and JavaScript in memory, on disk or on CDN
  • Caching of feeds (site, categories, tags, comments, search results) in memory or on disk or on CDN
  • Caching of search results pages (i.e. URIs with query string variables) in memory or on disk
  • Caching of database objects in memory or on disk
  • Caching of objects in memory or on disk
  • Caching of fragments in memory or on disk
  • Caching methods include local Disk, Redis, Memcached, APC, APCu, eAccelerator, XCache, and WinCache
  • Caching statistics for performance insights
  • Respective caching of pages by referrer or groups of user agents including theme switching for groups of referrers or user agents
  • Browser caching using cache-control, future expire headers and entity tags (ETag) with “cache-busting”
  • WP-CLI support for cache purging, query string updating and more

Minification Features

  • Minification of posts and pages and feeds
  • Minification of inline, embedded or 3rd party JavaScript (with automated updates)
  • Minification of inline, embedded or 3rd party CSS (with automated updates)

WebP Image Conversion

  • WebP images are smaller than JPG or PNG, so your webpage will load faster
  • Convert all your images at once, or select specific ones
  • Choose to auto-convert images as they are uploaded to your Media Library

Other Features

  • Compatible with shared hosting, virtual private / dedicated servers and dedicated servers / clusters
  • Transparent content delivery network (CDN) management with Media Library, theme files and WordPress itself
  • Secure Socket Layer (SSL) support
  • Accelerated Mobile Pages (AMP) support
  • JavaScript grouping by template (home page, post page etc) with embed location control
  • Non-blocking JavaScript embedding
  • Import post attachments directly into the Media Library (and CDN)
  • Various security features
  • Extension framework for customization or extensibility e.g. New Relic, Cloudflare, WPML and more
  • Reverse proxy integration via Nginx or Varnish

W3 Total Cache Logo

I have seen dramatic results with my site. The setup require(s) some time, but at the same time, it gives us the flexibility to customize it as per our requirements.


Total Cache WordPress Plugin

W3 Total Cache is the best caching plugin with a ton of very useful features and more one it has great and quick support for any type of queries. I highly recommend using it.


website caching

Tried a few other cache plugins, my choice of other plugins was not always working well with all of them, this one is having no compatibility issues with any of the rest I run.


W3 Total Cache FAQs

Do I have to flush the cache every time I update WordPress?

It depends on what part of your WordPress website you are updating. When installing or removing plugins we recommend purging the cache. If you are doing general website work with pages or posts, there is no need.

How does licensing work with WordPress Multisite?

Each WordPress installation needs a unique W3 Total Cache license. Since Multisite is a single install, you’ll only need one license for your network of subdomains.

What CDNs does W3 Total Cache work with?

W3 Total Cache will work with any CDN, including Amazon CloudFront, Highwinds, LimeLight, MaxCDN, RackSpace CDN, Stackpath, BunnyCDN, KeyCDN, plus many more. Keep in mind the subscription to your CDN service and W3 Total Cache Pro are separate. Here are a few guides to help with setup:

WordPress Core has lazy loading, do I need Total Cache lazy loading?

Since the WordPress 5.5 release, the tag loading=”lazy” is automatically added to images. However, you should still use Lazy Loading with W3 Total Cache.

WordPress Core relies on the browser, yet is not supported fully by many browsers. Since W3 Total Cache uses lightweight JavaScript, it delivers a better user experience for those not using a compatible browser.

How does W3 Total Cache work with my page builder?

W3 Total Cache is compatible with all page builders. Below are guides for some popular page builders.

Is Total Cache guaranteed to make my site faster?

We offer a 30-day money-back guarantee if the pro features do not provide the results you are looking for.